Top 20 Websites & Apps For Makeup Shopping In India

author Noopur Content Writer

Do you think looking good is the need of the time? And for that you must know which product to buy and which not to?

Beauty products are one of the most demanded items, as looking presentable is the most important aspect.   Choosing the right beauty product is very important and in the present time of digitalization when you have most of the stores online. 

You can go and buy all sorts of products from there, these sites provide you with a wide range of beauty products as per your needs. 

Now how to decide from which site to buy? I have a solution for that. In this article, I have curated some of the Top Websites & Apps for makeup shopping. 

To check out the best fashion offers Click Here.

Best App for Beauty Products in India

There are multiple apps in India where you can buy beauty products but this article will tell you the best ones. Go through the video embedded in this article and then give me five minutes to read this article. I am sure you will feel better about your online beauty and skin care products shopping after reading this article.

Also read: Best Eyeshadow Palette In India - For The Glamorous Eyes Look

20 Best Sites for Buying Cosmetics Online in India

In the table, we have curated all the brands and websites as per their popularity and also, we have mentioned the best selling products for you. 


Best Selling Products


  • Nykaa Matte to Last! Liquid Lipstick

  • Nykaa Nail Enamel

  • Nykaa Eyes On Me! 10 in 1 Eyeshadow Palette




  • Purplle Childhood Besties Lip Balm with SPF

  • Purplle Kajal Winking Together - Black

  • Purplle True Jewel 24K Gold Primer

Sugar Cosmetics

  • Matte as Hell Crayon Lipstick

  • Anniversary Kit

  • Ace of Face Foundation Stick 


  • Maybelline - New York Super Stay Matte Ink Liquid Lipstick

  • FACES CANADA - Splash Fast Dry High-Shine Long-Lasting No Chip Nail Enamel

  • Happier - Soulfood Body Scrub


Maybelline New York 

  • Maybelline Sky High Washable Mascara 

  • Maybelline Color Sensational Lipstick

  • Maybelline Instant Age Rewind Eraser Dark Circles Treatment Multi-Use Concealer


Sephora makeup

  • Soft Pinch Liquid Blush

  • Hyaluronic Acid 2% + B5 Hydrating Serum

  • Super Serum Skin Tint SPF 40 Foundation

The Body shop

  • Fresh Nude Foundation

  • Out For Love Highlighter

  • Frame It Brow Pomade


Lakme India





  • Lakmé Rose Face Powder Compact 

  • MAYBELLINE NEW YORK Sensational Liquid Matte PO3

  • MARS Ultra Curl Long lasting Fabulash Mascara


  • Minimalist Sunscreen SPF 50 

  • Maybelline New York Compact Powder

  • MyGlamm Ultimatte Long Stay Matte Liquid Lipstick


Blue heaven cosmetics

  • Herbal Kajal

  • Creme Matte HD Lipstick

  • Strobe & Shape Highlighter & Contour Duo Stick


Feel Unique

  • TARTE Shape Tape Contour Concealer

  • RARE BEAUTY Soft Pinch Liquid Blush

  • Huda Beauty Easy Bake Loose Baking & Setting Powder 


  • Nail Enamel Everyday Chemistry Tinted Love

  • Eyebrow Pencil Black

  • Lash Perfect Volumizing Mascara


Fab Bag

  • DISGUISE -Feather-Light Liquid Lip Cream - Nostalgic Rose 32

  • SERY Flashlite Blusher Stick - B3 Coral Cat

  • TEEN TEEN Ceremonial Makeup 8 Color Eyeshadow Kit - 03 Vibrant Pops

  • Eladi Hydrating Face Cream

  • Bringadi Hair Cleanser

  • Bringadi Intensive Hair Treatment oil


Nature’s Co.





Forest essentials

  • Facial Cleanser Sandalwood & Orange Peel

  • Advanced Sanjeevani Beauty Elixir

  • Body Mist Honey & Vanilla

The Skin Store 

  • SkinCeuticals C E Ferulic

  • Christophe Robin Cleansing Purifying Scrub

  • Olaplex Hair Repair Treatment Kit


Bobbi Brown





My Envy Box




To check out for 15 Best Moisturizers For Dry Skin, Click Here

Review of Top 20 Online Stores To Buy Cosmetics In India

Let’s go through  Best Online Makeup Stores in India

1. Nykaa- Buy makeup online with complete ease

Nykaa brand name is derived from sanskrit word Nayaka, which means one in the spotlight. Nykaa sells beauty, wellness and fashion products. The company was founded by Falguni Nayar in 2012. The company aims at cherishing the beauty of every woman. Nykaa have a collection of some of the top brands from around the world, and have brought to you the best affordable price.The brand has changed the definition of beauty and skin care brand.  Choose from over 1 lakh products and 850+ brands.

The products available on this online portal are 100% authentic and sourced directly from the brands. One can browse products for men and women through makeup, haircare, appliances, perfumes, bath & body, luxury, herbal, wellness, mom & baby products, and more which are in sync with the latest beauty products and fashion trends. The brand showcases up-to-date latest beauty trends. The brand is having six warehouses across India that stock lakhs of well-curated, well-priced products.

2. Purplle- Your online beauty assistant

Purplle is the top-rated makeup products online shopping website. As it is best to accomplish all your makeup shopping needs. It can become your beauty assistant where you can check out new trends and products. Shop for the best products to get soft and smooth skin, and strong and healthy hair. It is an online website where you can get all the things that you’re striving to get flawless skin and hair.

The site provides your daily essentials including face washes, toners, balms, cream, powder, etc. at discounted prices. You can try among more than 1000 plus shades at home with Purplle’s Try On feature. The brand has a different section for top trending products for you that are available at discounts.They are having 100% secure payment methods and help you find your perfect match for your type of skin.

3. Sugar Cosmetics- Discover new looks with makeup

Sugar Cosmetics MakeMeUp is the store where you can find different types of makeup even without touching them. Sugar Cosmetics is one of the fastest growing brands in India which provides their customers with luxury items. The brand brings to you the best products, so that you get empowered and have your own style statement. The brand aims at celebrating every aspect of you no matter what your style is. The brand was founded by Vineeta Singh and Kaushik Mukherjee in the year 2012. 

It is the perfect destination where you can shop for the best beauty products in India.At, this website you can shop products for lips, eyes, face, and nails. Choose from a variety of eyeshadow, blush, lipstick, eyebrows and so on. Find colors and styles that match your face best.

The brand makes sure there is contactless and cashless delivery. Sugar cosmetics run clearance sales after the ending of each season and offers complementary products to everyone who shops.You can order limited edition products and receive them within 7-10 days across India.

4. Myntra- Multitude of makeup options

Myntra is one of the largest and trusted E commerce stores in India for fashion and lifestyle. The company was founded in 2007. I allow the customers to have the best shopping experience by incorporating the top brands for their customers. With around 5000+ top national and international brands, the company aims at providing the best and affordable beauty and skin care products to its customers. You may get 100% authentic products, cash on delivery options, and even a 30-day return policy on Myntra. It is the most reliable and preferred shopping destination in India.

To check about Best Makeup Setting Spray, Click here

5. Maybelline New York 

 Maybelline New York is considered as the number 1 cosmetic brand in the world. The brand was formed in 1917 and since then it has been ruling over New York and now over the world. It is available in 120 countries for people to enjoy the joy of the brand. The brand aims at providing the customers with affordable, innovative and good quality products. 

6. Sephora


Sephora is a world class e-commerce site, which currently has 2,700 stores in 35 countries. This french brand was founded in the year 1970. Sephora has curated an innovative and exclusive brand which helps you make choices from some of the best products. The brand has a powerful beauty presence.  

With regards to serving face,Sephora has got you covered . Regardless of whether you have a most loved brand or need assistance finding the ideal match, Sephora is your No.1 location for make-up and cosmetics. In case you're searching for the best make-up cosmetics a decent spot to begin is with Sephora’s top sellers. Sephore offers thousands of make-up items which are durable, long lasting and always a hit. Choose from theri wide range of cosmetics and you won’t be disappointed.

7. - Be natural with the best quality products 

This brand, originally from England, is now famous all over the world for its delicate scents, shea butter creams and lotions, face masks and scrubs, lip balms, oils, in the Indian market.

The Body shop has a strong sense of tingling fragrant products. It is a luxury brand in the Indian market, and more people are interested in investing in their products and delivering them with excellent quality.

8. Lakme India- Get everything you require for the flawless makeup look

When it comes to makeup, Lakme India is one such brand which you can blindly rely on. Lakme continuously innovates to offer a wide range of high performance and world-class cosmetics, beauty salons, and skincare products.

Bringing up International cosmetic technology with an in-depth understanding of the Indian woman’s needs. Lakme also offers its customers a comprehensive beauty experience via its beauty care products that are ideal for a varied range of Indian skin tones.

9. Flipkart- Get cosmetics at pocket-friendly prices

It might seem obvious, but we can’t forget to look on Flipkart for a great deal on many of the top makeup brands including Lakme, Loreal, Revlon, Maybelline, and more.

Here you can shop for a wide range of global beauty brands products. Above that, enjoy amazing deals and discounts on every product purchased. Plus, you can also enjoy a free cost of delivery of your order.

Here, you can find makeup, body & skincare, fragrances, men’s grooming, hair care, beauty accessories and more that too at very reasonable rates.

10. Amazon- Pocket-friendly makeup products shopping destination

How can we forget about one of the most reckoned online website, Amazon? Yes, there you can also shop for beauty and personal care products.

At the online portal, you will find a range of accessories from makeup skincare products, nail care, fragrances to beauty tools like hair straighteners, hair and makeup brushes, face sponges, curlers, and bath accessories as well.

Amazon has premium beauty brands in a store like L'oreal, Davidoff, Calvin Klein, Lakme, Neutrogena, and lots more.

11. Blueheaven Cosmetics



Founded in 1974 by Charanjit Singh and Gurnam Singh , Blueheaven is a dependable brand for cosmetics beauty and makeup cosmetics products and has an army of loyal customers. The brand has been innovative and evolutionary in the development of stylish shading, designs ,topics, makeup etc. Not just has Blue Heaven stayed up with the standards of fashion trends  but is also a trendsetter in the field of cosmetics, makeup and beauty products.

It offer mutlple payment option and & easy checkout. There is 24*7 online help and delivery is free for all requests above Rs 700.

12. Feel unique- Range of cosmetics that complements your look

Feel unique is a European website that proffers all top brands' makeup products. There are numerous sections available on the website including makeup, skin, hair, fragrance, bath & body, natural beauty, and living. Here you can also shop for international cosmetics brands like IOMA, Huda beauty, Decleor, and more. Eyeliner, lipstick, mascara, lip gloss, foundation, concealer get everything at very discount rates.

You can order beauty and makeup products in India, with free delivery over Rs. 7750. Feel Unique provides you with gifts, clearance sale, and discounted rates on the top branded products.The brand has almost 30,000 skincare products which you can order with few clicks. You receive 100% authentic stock from 500 top brands available, so try anything new for you as they guarantee that all products are entirely risk-free. 

13. Newu- Get the best variety of products 

NewU is the one-stop beauty destination that gives you access to shop from a range of makeup products, skincare, haircare, fragrances, personal grooming products from renowned and distinguished brands. 

The brand strives to make your shopping experience a pleasant one by offering exclusive and exciting deals. It offers free delivery above Rs. 500. Newu offers genuine products from all the top brands, so you do not have to worry about the quality.

14. Fab bag – The beauty products in a monthly bag

Fab bag is a great beauty products store. Fab bag has a variety of makeup, skincare, hair care products and many more. Fab bag provides you with decent offers during their clearance.

You can opt for different payment options like COD, Debit/Credit cards, net banking, PayU, PayTm and save your time and money by shopping online. 

15. - Grab all the natural makeup products 

The Kama Ayurveda store has a humble thought, of all things natural. Based on home-grown ingredients that work to rejuvenate, brighten and replenish your skin and hair, this brand is exceptionally famous for buying beauty and makeup products online in India.

The simple reason for this is people's growing interest in ayurvedic and organically sourced products. We all know how beneficial ayurvedic products can be for our skin and hair instead of chemicals and preservatives.

Kama Ayurveda provides an earthy look and feel, and extremely innovative natural products have become one of the people's favourites.

16. Nature's Co. - Get all the products with goodness of nature

The products contain the natural ingredients and of best quality from across the globe. Age-old, traditional natural remedies have been meticulously sourced and recreated in convenient, modern forms that are practical, hassle-free and innovative.

They bring products that are natural, safe, gentle, effective and yet environment friendly.

All our products contain natural butter like Shea, Cocoa, Olivenatural extracts and essential oils which are known for their therapeutic properties.

17. Forest essentials - Buy everything natural and safe 

Forest Essentials products are certified 100% natural and inspired by the ministry of AYUSH. They deliver the highest quality control standards. The brand products are non-toxic, not tested on animals, and unadulterated without the use of parabens, sulphates, chemical sunscreens, and synthetic fragrances.

Forest Essentials celebrate the knowledge and heritage of India through the launch of their products, sourcing rare ingredients from different parts of India.

18. The Skin Store - Best makeup products for glowing skin started in 2008 to provide dermatological skincare expertise to Indian customers. The brand is very selective and only have the finest cosmeceutical brands available at their store.

Products that cleanse are mostly scrubs, face or body washes & shampoos. Moisturizing products are typically lotions, creams & balms that you can apply to hydrate skin.

Treatments generally are serums, capsules or moisturizers that contain active ingredients or medications to address specific skin or hair conditions like rosacea, wrinkles, pigmentation, etc.

19. Bobbi Brown- Great range of products with premium quality 

An iconic brand that helps you create timeless looks. This trusted beauty brand stocks a wide range of items, from best-selling foundations to lip colour to eyeshadow palettes.

You get free shipping on all orders and also free samples to test upon. You even get a student discount for your orders on Bobbi brown. Shop for discounted skincare and makeup products from this popular website. 

20. My Envy Box - Add best makeup products in your bag 

Envy Box offers you a unique and personalized way to discover, learn, and shop for the beauty and lifestyle products on the market. The brand launched its services in August 2013.

Each month every subscriber get a box of samples of leading beauty products. You get to learn about the latest product and trends in beauty from beauty experts. When you are ready after analyzing the samples, you can purchase full-size versions directly from the Boutique.

Benefits of Shopping Makeup Products Online 

There are several benefits of shopping for makeup products online. First of all, if you run out of time, open the top makeup websites and choose whatever products you like for your skin. Listed are some of the advantages of shopping makeup and beauty products online from top websites.

  • Buying makeup products online is easy and convenient as it saves more time. 

  • You can browse and choose from a range of products available online.

  • Check out the offer section in each website to avail discounts on top branded makeup products. 

  • You can explore any product by reading its full description and even replace it if you feel it is not up to the mark. 

  • You have the option to visit the section of products you wish to purchase directly. 

  • Try makeup products that you have never tried before if they are on sale or available at a lower price. 


Get your hands on the right products to make the most out of your skincare. Be it night or day, find relevant products for each step by shopping from any of these online beauty products selling website.One of the best part to indulge in online shopping for makeup products are offers and discounts. You can find numerous deals on cosmetics on almost all brands including Nykaa, Lakme, Maybelline, and more.

Frequently Asked Questions 

Q1. Where can I buy makeup online in India?

A1. There are many websites available where you can shop for makeup products like Lakme, Nykaa, Purplle, Sugar cosmetics, etc. 

Q2. Which online site is best for cosmetics?

A2. The best online sites for cosmetics include Nykaa, Bobbi Brown, Body Shop, Feel Unique, and many more. 

Q3. Where can I buy beauty products online?

A3. You can buy beauty products online on Amazon, Flipkart, Nykaa, Lakme, Purplle, and many other websites which offer the best quality makeup products. 


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I am a certified content writer. The aim of my career is to inform, inspire, and educate readers through my innovative writing style.


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I personally think that brands like Forest Essentials can be added in this list as well. There are so many other brands which fits in this list and so it is recommended to extend this list.

Really Great information. Thank for this Best Blog. Also Visit WrappedBoxx- Online Shopping Site for Women.

Really Great information about the top 10 websites makeup shopping India.

Thank you

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