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andamen
A luxury fashion brand that celebrates Indian-ness. Sometimes quietly. Sometimes with a little jig.The music belongs to India. Andamen was founded with the philosophy of going beyond the expected and standing out in the world of fashion as an Indian luxury brand. Using the spirit and rhythm of contemporary India, our mission is to deliver world class quality through deliberate and persistent innovation. The Andaman Islands. The part of our motherland that has gone further, to the edge, exploring and discovering, but in its roots, is resolutely Indian.Our mark, a swimming elephant, is a tribute to ‘Rajan’, the legendary ocean swimming elephant of the Indian subcontinent. Remembered lovingly for doing the unusual, defying the expected, enjoying it. The magic of our diverse, imperfect, yet powerful country is so much a part of who we are. We’d like you to feel a bit of that magic every time you’re wearing one of our creations. Our heritage collections are influenced heavily by this culture, phenomenon, tradition and vibe. Here, you can most directly see how India is inspiring some of our most iconic pieces. The origin was ‘The Trail of Ganges’. We then dived back into our history to reimagine ‘Indus’, a 3000 year old civilisation. The voyage continues with ‘Stellar’, an ode to India’s Space Journey.
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