Do you like to talk to your loved ones for long hours? It won't be a problem for a long time as BSNL landline has bought an amazing service where you do not have to pay anything while calling via landline. It comes with some subscription though as the service will be available from 9PM to 7AM and it will be exclusively for the landline customers only. It may be seen as a marketing booster but for customers it will be a delight.
The service will be effective from May 1st and if you have a BSNL 'ring-box' at home then you will be enjoying the whole spectrum of the FREE cals on other network operators as well (applicable for mobile phones too).
According to BSNL :
"BSNL has introduced unlimited free calling during night hours from its landline phones to all landline phones and mobile phones of all service provider's network on all India basis from 1st May,".
This initiative covers, all major landline plans pertaining the rural and the urban areas. BSNL has ensured that each and every customers should have enjoy this free calling and hence COMBO plans has been covered in it as well. The reason for this move is actually the fact that BSNL has lost the highest number of Landline customers to Airtel (TRAI reports). So the part where BSNL can compete over Airtel were the call rates, so this move has restored the faith of customers in BSNL. As per as TRAI, the company had over 1.66 crore landlines at the end of February.
Still BSNL is the king in India in the Landline market with approx 63% share. More or Less now having a landline won't just provide a BroadBand connection or will serve as an address proof.