Looks like Redmi is searching for the best option to penetrate in the market. The introduction of 4G that too with a leading network brand like Airtel is great. Obviously the impact would be very high and the reach would be superb. Lets discuss what it holds in the box..
1. Xiaomi is using a combo
Its online and offline market which Xiaomi is tapping. With Flipkart it has already created a crater in the market which are now a stamp of flash sale. Now its time to tap in Offline market as well, but with help of online market. A customer have to first register online and the it have to visit nearest store to pick up the handset which is 4G enabled.
2. Xiaomi is playing safe now
Entering in a market with a newly established but star performing company would give suspicions (ban on Xiaomi) while entering with a Godfather which is already in support of Govt. and is a leader in communication will give a superb push to again start the whole wheel of demand.
3. 4G rates
Very, very important point to be discussed. We all know that you can find very high data rates on Airtel (which was also about to introduce “VoIP”). Here is the list of the data rates provided by Airtel for the 4G plan. You have to have atleast 500MB 3G data for updrage. Airtel will provide the Redmi Note at 133 stores across Mumbai, Bangalore, Hyderabad, Chennai, Delhi-NCR.
Redmi Note 4G handset at Rs. 9,999 from
— Manu Kumar Jain (@manukumarjain) January 2, 2015
Airtel postpaid users in Bengaluru, where Airtel already has a 4G network, can get up to 10GB free 4G data by logging on to company’s Airtel Live website via their Redmi Note 4G smartphones.
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