Author Archives: Shekhar Kumar

About Shekhar Kumar

Shekhar is working as Digital Marketing Associate at FreeKaaMaal. He is a MBA graduate who loves to write on interesting topics related to Tech and online Shopping . He is always up for dessert and an interesting conversation.

Ola offline

Ola offline : Internet connection is not needed to book a cab

Ola offline

One of India’s most popular taxi aggregator, recently launched an Offline feature for its user.  This new feature would allow the users to surf through the Ola App to book a cab without internet. The launch of this feature from Ola would be available in 4 metro cities as of now. The launch will be, if not, a test to check the compatibility  of the whole offline spectrum of this feature. If successful, the featured would be then escalated to all the 102 cities where the company operates as of now. Ankit Bhati, CTO & co-founder of the company, said that the feature was piloted in several smaller markets like Indore and Nagpur, and saw significant acceptance among the consumers in these cities over the past few weeks. The key feature of this new add-on would be the availability to book a cab while being offline on your smartphone.

Why this feature?

The most important question here is that why the company has launched such a feature? Well, to answer that, we have to look at the problem which people have while booking a cab for themselves. A large part of smartphone internet users run their phones on wi-fi, however, to book an Ola, one must have a data package on their phone. So, the solution was to provide the offline feature. This is also a solution to the people who are out of their internet data package while booking out for a cab via Ola.

About Ola :

ANI Technologies Pvt. Ltd., operating under the trade name Ola, is an Indian online transportation network company. Ola was founded as an online cab aggregator in Mumbai, but is now based out of Bangalore.

It was founded on 3 December 2010 by Bhavish Aggarwal (currently CEO) and Ankit Bhati. As of 2014, the company had expanded to a network of more than 200,000 cars across 100 cities. In November 2014, Ola expanded to incorporate autos on-trial basis in Bangalore. Post the trial phase, Ola Auto expanded to other cities like Delhi, Pune, Chennai and Hyderabad and Kolkata starting December 2014. In December 2015, Ola expanded its auto services in Chandigarh, Indore, Jaipur and Guwahati, Visakhapatnam. Ola is valued at $5 billion as of September 2015.

source source

Good Move Ola..!


10 Very Useful Apps for Your Mobile

The blog is not to talk about the Apps like Facebook, Whatsapp, Messenger etc., they are great but there are some other apps which are brilliant and can solve many day to day problems. Have a look at the 10 very useful apps which can make your life easier and will give you a fine taste of engagement over your smartphone.


iOS and Android

You can make adjustments in real time, zoom with just one finger and improve the overall quality of your photos.


iOS and Android

Every day the app offers new and awesome looks for both men and women designed by professional stylists.

Remote Mouse

iOSAndroid and Windows Phone

With this app you can easily turn your smartphone into a remote control for your PC.



This app helps you decrease your mobile phone use. It can block access to any program for a certain time period.

Cool Reader


Cool reader is one of the best reading tools for Android smartphones. Here the user can customize the text size, font, background color, page margins, adjust line spacing and the brightness of the screen.


iOS and Android

Introduced by Instagram, Layout enables you to create unique, fun photo collages and share them with your friends. Limitless freedom of creativity is what filters and other awesome tools from this app really offer.

Clap! Phone Finder


With this app, you will forget that panicked feeling when you can’t find your smartphone. Just clap your hands to activate your phone and make it produce a sound which can be easily customized. By the way, the app consumes low battery power so that your battery lasts for a long time.

 5K R


iOSAndroid and Windows Phone

SoundHound is a music recognition app that enables you to find out what song is being played around you. You just need to tap the orange button to instantly identify music and get song lyrics. Even if you get a tune stuck in your head, just hum the melody or sing a few lyrics and the app will identify the song for you.

MyScript Calculator

iOS and Android

Write the mathematical expression on the screen of your smartphone, and the app does the rest of the work. MyScript Calculator will convert your handwriting into digital text and deliver the results instantly.



Snapdeal recently made a Brilliant Competitive move

How to compete in the discount & coupon oriented market? Simple, less discounts, more offers or deals, fast delivery. This is what Snapdeal just did after the Amazon’s ‘Prime’ move. Although the news has not been marketed or hyped as much as it could’ve been by the company, but the fact that it is a customer-binding move makes it more amazing than any big billion Sale.  2016-08-23 The new feature is Snapdeal Gold which is a competitive counterpart of Amazon Prime option and Flipkart First option (both of them being paid services). This feature is different as first it is a FREE one and second, it is very simple to claim the following service. Let’s have a look as in what this service is:

About Snapdeal Gold :

Now upgrade your orders to Gold for FREE and get multiple benefits like:

  • − Free next day delivery (wherever applicable)
  • − Zero Shipping Charges Always
  • − Extended Purchase Protection

How does Snapdeal Gold work?

Gold benefits apply on all Snapdeal Fulfilled orders. To avail any applicable benefit on your order just pay for your order using one of these payment modes and your order will automatically be upgraded to Gold at no extra cost.

  • − Credit Card
  • − Debit Card
  • − Netbanking
  • − EMI
  • − Wallet

When a customer pay for something, they want it with them as soon as possible. This fact, that delivery time frame and delivery cost is more important factor than small discounts and references based users. 

Patanjali eCommerce

Patanjali could be the Most Successful Indian Ecommerce company, Here’s Why!

flat-10-off-on-patanjali-products-no-minimum-order-1-1470896829 There could be more types of memes and jokes about Baba Ramdev and Patanjali than the number of products the company have in the market. But the fact that none of these memes and jokes makers match the success of a dhoti wearing baba is near the fame which Baba Ramdev developed in recent years. The company is a multi-million dollar company and if everything goes well, it could be a billion dollar company (in profits) in coming months. The fact that it have a lot more than what an ecommerce company needs, it could be the most successful company in India in the etailing space.

Disclaimer : We are not taking funding as a success factor because it never is. The success factors are based on positive ROI (Return On Investment), number of orders placed, growth, brand recognition and penetration. Here are the reasons why Patanjali could be the Most Successful e-commerce company in India.

Presence on the sales space

The company have both online & offline presence. Though the company have majorly ventured into offline route of sales, the company’s products are being sold at various ecommerce sites. As per our analysts, the sales reports suggests that despite the less discounts on them, they are selling. This is a glimpse of what could be the response of the company if they venture into the space of online selling.

Retail Outlet and reach

The very big retail outlet network is one more factor. The company needs no specific delivery system or any kind of partnership from various big delivery firms as the stores are present in most of the locality. Therefore an added cost of say Rs.30 can be asked for any order placed (with a minimum price cap) so that it can be delivered from your neighbourhood store. Retail outlets will have more sales and the transportation distance and cost would be less. As a matter of fact, Patanjali Ayurved sells through nearly 4,700 retail outlets as of May 2016. ramdev-patanjali-store_111415065209

There is already a Gurgaon-based startup for hyperlocal delivery of medicines and healthcare products, Pluss will be delivering Patanjali products. – yourstory

No Pressure from investors

patanjali-kV1B--621x414@LiveMint They are not funded and therefore do not worry about the funding rounds which keeps a lot of startups breathing. They can venture on their own, suffer the losses (if any) and can compensate on the offline side of the sales. There is no pressure from the investors and the company would be working on its own will and experiments.

Brand image

Brand image is good and the name is established in the market. A top executive from a rival company said that “I have to fight the products at my own home”. ramdev_lalu People use the products, love them, but do not discuss about them because it is not cool because a ‘dadhi-wala baba’ is endorsing some cheap but quality products. Furthermore, penetration in the Indian market is good already, therefore the company needs not to introduce the brands and the products with some gloomy ads as the Yoga-camps already did it earlier ;) . There are numerous other reasons but these one seems more prominent as of now. Anyways, what awaits with any startup is an opportunity in multiple dimensions.

img Source Source

paytm ad

Paytm’s new Ad touches the Dream wire of corruption infected Indian system

paytm ad

Paytm has been touching social issues in its recent ads, from an earlier ad where a relative transfer a few Paytm bucks to this ad which shows the dream of every common man in India, Paytm has been glowing a step ahead in terms of brand projection while connecting itself to social dreams.

Here, in this new ad, Paytm has shown what a cashless nation would be. More or less, what a cashless & corruption-less nation would be. There are 3 parts in the ads. First part shows a typical Sharmaji-Guptaji Govt. official stereotype taking ‘vada-paw’ as a token of friendship, not as a bribe. Second part shows a traffic police constable and the third part goes with the donation scene in an Indian education institute, where the donation actually is a box full of books.

The ad is touching and is successful in propagating the brand proposition (which is Paytm Wallet) taking the date of release as Indian Independence Day. have a look at the ad :

Lake Sameranger

10 Incredible Images you won’t believe are real

Here are 10 beautiful and Incredible images which you would not believe are real. Have a look.

#1 A forest after an accident at an aluminium plant in Hungary

A forest after an accident at an aluminium plant in Hungary


#2 Baatara Gorge Waterfall

Baatara Gorge Waterfall


#3 Buddhist monks

Buddhist monks


#4 The Camouflage clothing

Camouflage clothing


#5 “Hey, who the Hell are you boy?”

Fish Shock

#6 Lake Sameranger ; The water is so clear, it looks like as if this diver is flying.

Lake Sameranger


#7 Mandrill portrait

Mandrill portrait


#8 Son Doong Cave in Vietnam, with the echo of the great nature

Son Doong Cave in Vietnam


#9 The face of an iceberg

The face of an iceberg


#10 The North Korean military and No, it is not photoshopped.

The North Korean military


#Bonus Image ; Zhangjiajie National Park, China (The inspiration for Avatar movie)

Zhangjiajie National Park, China

image source


Top 10 mobiles with 4GB and more RAM

Welcome to the new series of the Top 10 mobiles with 4GB RAM. The list has been made on the basis of the critical acclaim and the positive reviews. Furthermore, the list is the reflection of the retrospect of the kind of the popularity the model holds.

Here is the list of the Top 10 mobiles with 4GB RAM :

1. OnePlus 3

One Plus 3

The phone is rather the spectrum of the beauty with specifications. The phone features :

  • 16MP primary camera  8MP front facing camera
  • 5.5″ full HD (401 ppi) 1920 x 1080 pixels resolution
  • OxygenOS based on Android Marshmallow 6.0.1 operating system
  •  2.2GHz + 1.6GHz Kryo Qualcomm Snapdragon 820 quad core processor, Adreno 530 GPU
  • 64GB internal memory (UFS 2.0 Flash Storage)
  • Price is  Rs. 27,999
  • Buy Here on Amazon

2. Yu Yunicorn 32 GB


  • 5.5″ FHD screen
  • 4GB RAM with 32GB ROM
  • 4000mAh battery
  • Camera: 13MP rear and 5MP front for excellent selfies
  • Price : Rs. 13,499
  • Click HERE to buy it from Flipkart

The phone was widely praised for the kind of specifications it gave for such a reasonable price.

3. Oppo F1 Plus

Oppo Selfie expert

  •  4 GB Ram,
  • 64 GB ROM,
  • 13 MP Rear Cam, 16 MP Front Camera,
  • 0.2 secs Rapid Finger print unlock,
  • Dual Sim 4G Volte,
  • VOOC Charging,
  • Octacore 2.0 cortex – A53 GHz Processor
  • Price : Rs. 26,200
  • Click Here To buy on Amazon

Known as the selfie phone, this phone flaunts a 16MP front camera. The dual sim is an add on but the price is a bit too much in the specs range.

4. Samsung Galaxy S7 :

Samsung 4GB Ram

  • 4GB RAM
  • 2.3 GHz, 1.6 GHz Octa-Core Processor
  • Super AMOLED 2560 x 1440 Pixels 5.1 Inch Screen
  • 32 GB Internal storage
  • 12 MP Primary Camera and 5 MP Secondary Camera
  • Price : Rs. 48,900
  • Click HERE to buy on Amazon

The phone is popular and very expensive. The brand image has significantly rose the level of expectations users had with this phone and that too in this price range.

 5. Vivo V3 MAX 32GB


  • Screen Size  (5.5)
  • Processor Speed: 1.7 GHz 1.8 GHz
  • Processor Cores:Quad Core
  • RAM:4 GB
  • Internal Memory:32GB
  • Rear Camera:13 MP Front Camera:8 MP
  • Price : Rs. 21,999
  • Buy HERE at Snapdeal

A fine smartphone with specifications churning at a little bit more than expected cost.

 6. Micromax Canvas 6


  • 5.5 inch Full HD Touchscreen
  • 4 GB RAM+ 16 GB ROM
  • Camera 13 MP (Primary) + 5 MP (Secondary)
  • 2 GHz MT6795M Octa Core Processor
  • 3000 mAh Li-Polymer Battery
  • Android v5.1 (Lollipop) OS
  • Dual Sim (GSM + LTE)
  • Expandable Storage Capacity of 64 GB
  • Price :  13,999 only
  • Buy HERE at Flipkart

If you want to buy a smartphone with awesome features along with 4GB RAM, go with this product of Micromax.

7. Samsung Galaxy S7 Edge


  • Android v6 (Marshmallow) OS
  • 12 MP Primary Camera
  • 5 MP Secondary Camera
  • 5.5 inch Super AMOLED Touchscreen
  • 2.3 GHz + 1.6 GHz Exynos 8890 Octa Core Processor
  • Expandable Storage Capacity of 200 GB
  • Price : Rs. 56,900
  • Click HERE to buy on Flipkart

An AMOLED touchscreen based smartphone which is basically into a specific kind of genre of the users.

8. HTC 10 32 GB


  • Android v6.0 (Marshmallow) OS
  • 12 MP Primary Camera
  • 5 MP Secondary Camera
  • 5.2 inch Super LCD 5 Touchscreen
  • 2.2 GHz Qualcomm Snapdragon 820 64-bit Quad Core Processor
  • Expandable Storage Capacity of 2 TB
  • Price : Rs. 52,990
  • Click HERE to buy on Flipkart

2TB is the USP for this phone. The work is splendid and is retrospective.

9. OnePlus 2

One Plus 2

  • Octa Core, 1.8 GHz Processor
  • 4 GB RAM, 64 GB inbuilt
  • 3300 mAH Battery
  • 5.5 inches, 1080 x 1920 px display
  • 13 MP Camera with flash
  • Android, v5.1
  • Price : Rs. 22,999
  • Click HERE to buy on Amazon

The smartphone is mentioned at Rs. 22,999 only. The phone comes with 3,300 mAh of battery and 13MP of camera.

10. LeEco Le Max2 32 GB


  • 5.7 inch WQHD Display TouchScreen
  • 4GB RAM|32GB ROM
  • Camera: 21 MP|8 MP with Dual Led Flash
  • Qualcomm Snapdragon 820 GHz Processor with Adreno 530
  • 3100mAh Li-Ion Polymer Battery, Type-C with Quick Charge 2.0
  • Android v6 (Marshmallow) with EUI OS
  • 4G Dual sim with Dual Standby
  • World’s First Continual Digital Lossless Audio Technology
  • Full Metal Unibody Design
  • Ultrasonic Fingerprint Scanner
  • Seamless Integration of LeEco Content
  • Price : Rs. 22,999
  • Click HERE to buy on Flipkart

The smartphone is equipped with 4G Dual sim with Dual Standby along with full metal Unibody design. This phone is specially designed for those who lurks for awesomeness in the operation of the apps. The phone is embedded with a high-tech screen which focus more on resolution and clarity. The battery back up is also good for the kind of processor and OS.

recharge online

10 Reasons to Recharge Online

Once we use to stand up in front of the counter of the ‘recharge wale ki dukaan’ and ask for recharges tarrifs and new offers. The shopkeeper would indicate the big chart hanging on the walls or may recommend us personally as per our budget. For some, the days like this are gone. For some, the recharge shops are an alternative while the internet is not around. For some, it is like “What is online recharge”. Still, there are 10 strong reasons why one should recharge online.

1. Anytime :

You can recharge the mobile anytime you wish for. Be it 3 in the morning or 11 in the night. An online user have the accessibility to online recharge 24X7.

2. Anywere :

You can recharge from anywhere (if you have a smartphone of-cource). Place is not a limitation. You can recharge your sim card while on a roof, while commuting or even while having lunch.

3. No need to search for shops :

You need not to ask “yaha recharge ki dukaan kahan hai?” (is there a recharge shop around here?). Be it any new town, city or even state, you need not to locate for a recharge shop. All you need to locate is your phone.

4. privacy of your number :

recharge online

You have an option not to provide your number to the recharge shop owner. Your number stays with you and in the safe hands of technically advance recharge sites.

5. There are offers:

There are various offers which can lead you to have some extra savings while recharging online. For example : You can get some GV while paying bills.

6.  It is your own digital wallet :

You can recharge anytime with your digital wallet. You can first submit some amount of money in the wallet and then can pay through it. You can also use this wallet for the offline payments as well. Some petrol pumps and some of the auto-rickshaw are now integrated with paytm wallet payment.

7.  You can earn cashback :

Not only this, you can earn cashback on your recharges while recharging online. This is one of the most lucrative feature of the whole online recharge processing spectrum.

8. You can pay bills from the same recharge destination :

Majority of the sites are providing the option of paying bills through the cashback you’ve earned in your wallet. This is really great as it automatically gives you an option of having the money in your wallet from recharge cashback and utilising it for the process of the bill payments.

9. It is very simple and easy :

Yes indeed, the simplest one is Paytm though. The process of online shopping, once registered in the protal of your choice, seems like a child’s play. it would hardly take around 40 seconds to pay online for your mobile recharge if you have your card saved.

10. Make your own decisions :

You can see all of the available offers, recharge coupons and all the plans for prepaid and postpaid payments for your operator type. This would inturn help you to make a decision based on the provided amount you have and the need of your usage.

Technology in Indian m-commerce sphere has increased and the impact is beyond calculations. Benefits and usage can not only be calculated in the number of installs or users but the accessibility and ease. Nothing can beat the offline benefits but this round of fight of recharges goes to online portals and apps.

Recharge Now, click here

flipkart scam delivery boy

Flipkart Looted again

flipkart scam delivery boy

Flipkart seems to be the first hand victim of the loopholes, tricks and forgery of Indian ecommerce robbers. From exchanging original parts with the fake ones to iPhone forgery, most of them falls with Flipkart first. The awesome customer support procedures of the company do not trouble the customers with a lot of questions while returning or refunding and thus creating a window of opportunity for the scam artist to loot Flipkart.

What is the case this time?

This time one of the delivery boys of Flipkart was found to be stealing iPhones in a deceitful manner while exploiting the refund and return options which company provides on its orders. The delivery boy of Flipkart was exchanging the iPhones which he was supposed to deliver. The case happened in Chennai and the fraud is caused by B.Naveen, 21 yrs. The total exchanged iPhones were 12 estimated of Rs.5 lakh.

How did he made the Loot ?

Naveen was placed in a Chennai based management firm as a trainee. He left and joined Flipkart as a delivery boy. He started working at a warehouse in North of Chennai and continued to work there for six months. After working for sometime, he discovered an exploitable loophole and made his first attempt. He ordered a new iPhone from a fake number and a fake address. Since he was the delivery boy for that area, he delivered his own order (to himself) and replace it with a fake iPhone. After which he use to cancel his own order and returns it to the warehouse saying that the customer returned it due to some issue. The iPhone would then be provided back to warehouse and the cheat cycle was completed. This he kept on doing for 11 more times while obtaining fake iPhones from Ritchie Street, Chennai.

How did he got caught?

flipkart scam delivery boy

Flipkart saw a discrepancy in the return frequency of iPhones from a particular Chennai area (Washermenpet). Thus, they figured out something fishy about it and started an internal investigation. After warehouse owner Vetriselvam lodged a complaint at the Madhavram police station, Naveen was interrogated, and he confessed his crime. The case grew stronger after it was found that Naveen was responsible for deliveries in the Washermenpet area which led to an inquiry and following it the disclosure of the whole fraud.

Why did he do this?

Naveen is a Bcom pass 21 year old guy. The age to mould oneself into gold digging machine of future. But why did he made the crime at such an age? The reason is the lavish lifestyle he got into since young age which led him to a heavy debt from friends and family. Probably to get himself out of this, he did the deed with Flipkart.

According to officials :

“First, he ordered one phone using a fake address and replaced it with a phone, a china model he bought from Ritchie street and sent it back to the warehouse saying that it was returned by customer. As he didn’t get caught, he followed it up twice by ordering in bulk,”

Police has recovered all the 12 iPhones from his possession.

with input from

snapdeal top selling

Now you can see Hot Selling Products on Snapdeal

Just like Movers & Shakers in Amazon, Snapdeal launched a brand new section which goes by the name of Snapdeal Best Sellers. The section is dedicated to the best selling products at the particular moment of time. The move is to show what is trending at time being throughout India on Snapdeal’s platform.

Have a look at the current hot products on Snapdeal:

snapdeal top selling

And here is snapdeal top selling from Electronics Section :

snapdeal top selling electronics

This is quite interesting as it not only shows the best deals and offers which are being used by online shoppers in India but also the products which are in demand throughout the country. Not only this, the whole spectrum of product is spread through all the major categories which Snapdeal currently holds.

Just like it, you can suffle through all major categories and look out for all products which shoppers are buying nation-wide. You may visit the hot selling page of Snapdeal products by clicking HERE