Amazon has been always praised for the kind of strategic (not tactic) long term associations and inventions like Amazon Prime Air service. These kinds of collaborations not only help customers but also give a step up to the current technological implementation. Godrej is by far known for it quality and the service in various services it provides. This time both of these giants have come together to join hand to form a brilliant partnership.
Godrej is yet another initiative driven MNC which has identified the potential of the power of ecommerce in India and hence it started out with its food retail division 'Godrej's Nature's Basket' and tied up with the ecommerce giant Amazon India. The Food retail chain is to explore a whole new spectrum of customer where a customer can buy the fresh vegetables online.
The whole range of food retail products will be listed on Amazon like fresh vegetables, fruits, cheese, ice creams etc. So if in case you are feeling too dizzy to go out in market and bargain for a few bucks then Amazon will provide you the Walmart like feel of purchasing online and getting everything you wish on your doorstep.
Nature's Basket M.D. said :
“The partnership with Amazon.in is a step forward for us in exponentially increasing our brand’s connect with discerning customers across the country and making available our choicest products for their consumption and it already has listed a wide range of products on Amazon’s platform in the first phase and the range will increase exponentially in the coming months."
Along with it the Godrej's Nature’s Basket will be providing gifting option on Amazon. Vegetable are best served fresh and to keep this up, the company provides the same day delivery service. Now just like other products customers will feel delighted to order vegetables, fruits, cheese, ice creams online.