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	<title>FreeKaaMaal Blog &#187; festival</title>
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		<title>The perfect gifts on Diwali</title>
		<link>https://freekaamaal.com/blog/the-perfect-gifts-on-diwali</link>
		<comments>https://freekaamaal.com/blog/the-perfect-gifts-on-diwali#comments</comments>
		<pubDate>Wed, 22 Oct 2014 14:07:54 +0000</pubDate>
		<dc:creator><![CDATA[Shekhar Kumar]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Shopping/E-commerce]]></category>
		<category><![CDATA[festival]]></category>

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		<description><![CDATA[<p>It has always been a baffling part to think what to gift apart than traditional &#8216;mithaies&#8217; (sweets). Well here is a list of the best things you can gift your family members, your relatives and yours loved ones. Have a look!!  Dry Fruits A lots and lots of mithai&#8230; please we all have a limit of keeping our mouth full of sweet taste. Why should&#8217;t we gift some dry fruits which are really held and consumed with joy. This is a less expensive and highly nutritious gift. click here to purchase dry fruits  Furniture Well if you have a good </p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/the-perfect-gifts-on-diwali">The perfect gifts on Diwali</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;">It has always been a baffling part to think what to gift apart than traditional &#8216;mithaies&#8217; (sweets). Well here is a list of the best things you can gift your family members, your relatives and yours loved ones. Have a look!!</p>
<h2 style="text-align: center;"> Dry Fruits</h2>
<p style="text-align: center;"><img class="alignnone  wp-image-1037" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/bikanervala-om-dry-fruit-diwali-gift.jpg" alt="bikanervala-om-dry-fruit-diwali-gift" width="689" height="590" /></p>
<p style="text-align: center;">A lots and lots of mithai&#8230; please we all have a limit of keeping our mouth full of sweet taste. Why should&#8217;t we gift some dry fruits which are really held and consumed with joy. This is a less expensive and highly nutritious gift.</p>
<p style="text-align: center;">click <a title="buy dry fruits from here" href="http://freekaamaal.com/links?www.freekaamaal.com/?s=dry%20fruits&amp;name=blog" target="_blank">here</a> to purchase dry fruits</p>
<h2 style="text-align: center;"> Furniture</h2>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1039" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/living-room-furniture-4.jpg" alt="living-room-furniture-4" width="1152" height="768" /></p>
<p style="text-align: center;">Well if you have a good budget for yourself and your family then you can always go for a gift which have a lifetime of nearly a decade.</p>
<p style="text-align: center;">click <a title="click here to buy furniture" href="http://freekaamaal.com/links?www.freekaamaal.com/category/decor/furniture/&amp;name=blog" target="_blank">here</a> to purchase furniture for your home.</p>
<h2 style="text-align: center;">Make up kit</h2>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1040" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/My-Dressing-Table-4.png" alt="My-Dressing-Table-4" width="714" height="516" /></p>
<p style="text-align: center;">Women love it. And it is a lasting gift.</p>
<p style="text-align: center;">Click <a href="http://freekaamaal.com/links?freekaamaal.com/?s=cosmetic&amp;name=blog" target="_blank">here</a> to buy cosmetic for your Graah Laxmi.</p>
<h2 style="text-align: center;">Ethnic Wear</h2>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1043" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/Eid-festival-02-650x394.jpg" alt="Eid-festival-02-650x394" width="650" height="394" /></p>
<p style="text-align: center;">You wish to gift clothes? Then give this to your elders, younger ones and your life partners. Kurtas and Sarees are the best choices.</p>
<p style="text-align: center;">click <a href="http://freekaamaal.com/links?www.freekaamaal.com/?s=ethnic&amp;name=blog" target="_blank">here</a> to buy Ethnic wear</p>
<h2 style="text-align: center;">Electronics</h2>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1044" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/videocon-ha.jpg" alt="videocon-ha" width="600" height="300" /></p>
<p style="text-align: center;">Well it depends from taste, need and preferences. I would rather say that before purchasing anything for gift intent just keep a look as in what really you need.</p>
<p style="text-align: center;">click <a href="http://freekaamaal.com/links?freekaamaal.com/?s=electronic&amp;name=blog" target="_blank">here</a> to buy electronic product for your home</p>
<h2 style="text-align: center;">Trip</h2>
<p style="text-align: center;"><img class="alignnone  wp-image-1045" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/iStock_000019705709Small.jpg" alt="Family traveling by airplane" width="708" height="471" /></p>
<p style="text-align: center;">A trip to Bangkok is cheaper than an iPhone . A trip would not only make you happy but also bound you up with your family and friends again.</p>
<p style="text-align: center;">click <a href="http://freekaamaal.com/links?freekaamaal.com/travel/&amp;name=blog" target="_blank">here</a> to book a trip at minimum prize</p>
<h2 style="text-align: center;">Toys</h2>
<p style="text-align: center;"><img class="alignnone  wp-image-1034" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/toys4kids-480x399.jpg" alt="toys4kids-480x399" width="515" height="399" /></p>
<p style="text-align: center;">Kids love them. You will make their Diwali the best Diwali ever. And their smile would give you the &#8216;kick&#8217;.</p>
<p style="text-align: center;">click <a href="http://freekaamaal.com/links?www.freekaamaal.com/?s=toy&amp;name=blog" target="_blank">here</a> to bring joy with toys.</p>
<h2 style="text-align: center;"> Happiness</h2>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1035" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/iStock_000012457603Large.jpg" alt="Group of Cheerful Rural Indian Children joining hands" width="700" height="466" /></p>
<p style="text-align: center;">Actually its bilateral, as you give someone something they need you will in fact get a smile which is more colorful and bright than any &#8216;pataka&#8217; you may blast.</p>
<p style="text-align: center;">Just donate who sleep hungry on Diwali and you will see the most beautiful thing on the earth, the smile of the hungry kids.</p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/the-perfect-gifts-on-diwali">The perfect gifts on Diwali</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
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		<title>Amazing Diwali facts that you must know</title>
		<link>https://freekaamaal.com/blog/amazing-diwali-facts-that-you-must-know</link>
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		<pubDate>Tue, 21 Oct 2014 07:31:04 +0000</pubDate>
		<dc:creator><![CDATA[Shekhar Kumar]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Diwali]]></category>
		<category><![CDATA[festival]]></category>

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		<description><![CDATA[<p>Diwali is celebrated not just in India but throughout the world. Lets see some of the interesting facts about Diwali. 10) National Holiday on Diwali. Well its not just in India Nepal, Sri Lanka, Trinidad &#38; Tobago, Suriname, Myanmar, Mauritius, Guyana,, Malaysia, Singapore and Fiji, believe it or not, they have an official holiday on Diwali. Diwali, festival of lights, is celebrated not just in India but also in various other countries . In Nepal, Diwali is Known as &#8220;Tihar&#8221; or &#8220;Swanti&#8221;. 9) The Bengali way Diwali is celebrated as ‘Kali Puja’ in West Bengal by worshipping Goddess Kali. Here Goddess </p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/amazing-diwali-facts-that-you-must-know">Amazing Diwali facts that you must know</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;">Diwali is celebrated not just in India but throughout the world. Lets see some of the interesting facts about Diwali.</p>
<h3 style="text-align: center;"><span style="color: #800000;">10) National Holiday on Diwali. Well its not just in India</span></h3>
<p style="text-align: center;"><img class="alignnone  wp-image-995" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/1_Rangoli_with_Light__Shadow_Diwali_November_2013.jpg" alt="(1)_Rangoli_with_Light_&amp;_Shadow_Diwali_November_2013" width="768" height="512" /></p>
<p style="text-align: center;">Nepal, Sri Lanka, Trinidad &amp; Tobago, Suriname, Myanmar, Mauritius, Guyana,, Malaysia, Singapore and Fiji, believe it or not, they have an official holiday on Diwali. Diwali, festival of lights, is celebrated not just in India but also in various other countries . In Nepal, Diwali is Known as &#8220;Tihar&#8221; or &#8220;Swanti&#8221;.</p>
<h3 style="text-align: center;"><span style="color: #800000;">9) The <b>Bengali way</b></span></h3>
<p style="text-align: center;"><img class="alignnone size-full wp-image-993" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/5150542045_9d0601aea3.jpg" alt="5150542045_9d0601aea3" width="500" height="375" /></p>
<p style="text-align: center;">Diwali is celebrated as ‘Kali Puja’ in West Bengal by worshipping Goddess Kali. Here Goddess Laxmi and Lord Ganesha are worshiped in the morning followed by <i>Kali Pujan</i> in night.</p>
<h3 style="text-align: center;"><span style="color: #800000;">8) The Invitation of The God of Death</span></h3>
<p style="text-align: center;"><img class="alignnone  wp-image-1003" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/0yamrajillustrationpainting.jpg" alt="0yamrajillustrationpainting" width="742" height="625" /></p>
<p style="text-align: center;">On the very first day of Diwali (well known as <i>choti</i> Diwali), only one deepak is lit, it is to welcome Yama, the god of death. Diwali is a time when Yama is respected and welcomed. It is believe that the ancestors spirit returns back to bless their offsprings.</p>
<h3 style="text-align: center;"><span style="color: #800000;">7) Diwali with Gamble Angle</span></h3>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1005" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/shiva_cheats_parvati_in_the_game_of_dice_hb67.jpg" alt="shiva_cheats_parvati_in_the_game_of_dice_hb67" width="750" height="352" /></p>
<p style="text-align: center;">People gamble on diwali, my God.. Juwa(Gamble) ..Well traditionally, gambling during Diwali is believed to bring good luck and prosperity.</p>
<h3 style="text-align: center;"><span style="color: #800000;">6) <b>Gujrati Touch wali Diwali</b></span></h3>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1004" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/gujrati-diwali.jpg" alt="gujrati diwali" width="630" height="420" /></p>
<p style="text-align: center;"><i>Kem choo</i>… (how are you in <i>Gujrati</i>)<i> Gujrati</i> Hindu New Year starts from next day of Diwali.</p>
<h3 style="text-align: center;"><span style="color: #800000;">5) <b>Hari Diwali</b></span></h3>
<p style="text-align: center;"> <img class="alignnone  wp-image-1006" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/diwali_malaysia1.jpg" alt="diwali_malaysia1" width="458" height="315" /></p>
<p style="text-align: center;">In Malaysia, Diwali is a national public holiday in Malaysia, it is celebrated as ‘Hari Diwali’ (Hari symbolizes Lord Vishnu) in the month of Aswayuja.</p>
<h3 style="text-align: center;"><span style="color: #800000;">4) ‘Sukhssuptika’</span></h3>
<p style="text-align: center;"><img class="alignnone wp-image-1007 size-large" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/img_0192-1024x682.jpg" alt="img_0192" width="720" height="479" /></p>
<p style="text-align: center;">There is mention of Diwali celebrations is basically  <i>‘Sukhssuptika’ </i>according to the Nilmat Puran which figuratively means ‘to sleep with happiness’.</p>
<h3 style="text-align: center;"><span style="color: #800000;">3) South Indian reason for Diwali</span></h3>
<p style="text-align: center;"><img class="alignnone  wp-image-1008" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/Pc0350400.jpg" alt="Pc0350400" width="684" height="505" /></p>
<p style="text-align: center;">their was a cruel demon Narakasur which use to capture people and create a havoc. According to legends, it is a day when Shree Krishna ended the reign of the demon. It is perhaps the main reason for celebrating Diwali in the south Indian region.</p>
<h3 style="text-align: center;"><span style="color: #800000;">2) Diwali &amp; Mahabharata?!?</span></h3>
<p style="text-align: center;"><img class="alignnone size-full wp-image-994" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/old_mahabharat.jpg" alt="old_mahabharat" width="600" height="450" /></p>
<p style="text-align: center;">A very few celebrate the day as return of Pandavas to Hastinapur after 12 years of exile.</p>
<h3 style="text-align: center;"><span style="color: #800000;">1) The Cosmic work of Lakshmi-panchayatan</span></h3>
<p style="text-align: center;"> <img class="alignnone  wp-image-1009" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/743_001.jpg" alt="743_001" width="619" height="333" /></p>
<p style="text-align: center;">&#8220;Lakshmi-panchayatan&#8221; is held the cosmic dimension of Universe (annual board meeting of Gods). Vishnu, Indra, Kubera, Gajendra and Lakshmi are elements of this &#8220;panchayatan&#8221; (a group of five). This is a combination of all the Gods to bless humanity with influential subsonic blessings.</p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/amazing-diwali-facts-that-you-must-know">Amazing Diwali facts that you must know</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
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		<title>The legend behind Diwali celebration</title>
		<link>https://freekaamaal.com/blog/the-legend-behind-diwali-celebration</link>
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		<pubDate>Sun, 19 Oct 2014 16:05:56 +0000</pubDate>
		<dc:creator><![CDATA[Shekhar Kumar]]></dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Diwali]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[festival]]></category>

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		<description><![CDATA[<p>Its Diwali, its fun time, its decoration time. Well, if we look deep into it then we would find that Diwali is more than a five day compiles holidays but it is a five day combo of legend. Lets have a look as to know the real meaning of this exclusive and brilliant occasion in India. Day1 : Dhanteras  the 16 year old son of King Hima. His horoscope predicted his death by snake-bite on the fourth day of his marriage. On that particular day, his newly-wed wife did not allow him to sleep. She laid out all her ornaments </p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/the-legend-behind-diwali-celebration">The legend behind Diwali celebration</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p style="text-align: center;">Its Diwali, its fun time, its decoration time. Well, if we look deep into it then we would find that Diwali is more than a five day compiles holidays but it is a five day combo of legend.</p>
<p style="text-align: center;">Lets have a look as to know the real meaning of this exclusive and brilliant occasion in India.</p>
<h3 style="text-align: center;"><span style="color: #000080;"><b>Day1 : Dhanteras</b></span></h3>
<p style="text-align: center;"><b></b> <span style="color: #252525;"> the 16 year old son of King Hima. His horoscope predicted his death by snake-bite on the fourth day of his marriage. On that particular day, his newly-wed wife did not allow him to sleep. She laid out all her ornaments and lots of </span>gold<span style="color: #252525;"> and </span>silver<span style="color: #252525;"> </span>coins<span style="color: #252525;"> in a heap at the entrance of the sleeping chamber and lit lamps all over the place. </span> <img class="alignnone  wp-image-1015" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/2776b42807a295df73245a0b21ffd7d2-e1386864688867.png" alt="2776b42807a295df73245a0b21ffd7d2-e1386864688867" width="703" height="455" /></p>
<p style="text-align: center;"><span style="color: #252525;">Then she narrated stories and sang songs to keep her husband from falling asleep.When </span>Yama<span style="color: #252525;">, the god of </span>Death<span style="color: #252525;">, arrived at the prince’s doorstep in the disguise of a </span>Serpent<span style="color: #252525;">, his eyes were dazzled and blinded by the brilliance of the lamps and the </span>jewelry<span style="color: #252525;">. Lord Yama then blessed King Hima for a longer life. </span> <a href="http://blog.freekaamaal.com/wp-content/uploads/2014/10/0yamrajillustrationpainting.jpg"><img class="alignnone  wp-image-1003" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/0yamrajillustrationpainting.jpg" alt="0yamrajillustrationpainting" width="781" height="658" /></a></p>
<h3 style="text-align: center;"></h3>
<h3 style="text-align: center;"><span style="color: #000080;"><b>Day 2 : Choti Diwali or Chaturdashi</b></span></h3>
<p style="text-align: center;">According to the legends there was a wicked King known as Narakasur. Satyabhama, Lord Krishna&#8217;s wife, wished to kill him herself. Krishna were only be her helper.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1016" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/1872133-krishna.jpg" alt="1872133-krishna" width="600" height="550" /></p>
<p style="text-align: center;">In morning, 14th day of the dark half of Ashvin, Satyabhama killed Narakasur and liberated the women from his prison. He was so evil that he abducted 16,000 daughters of the gods to show his power and stole the earrings of Aditi, mother of the gods just to prove himself a mighty warrior. <img class="alignnone  wp-image-1017" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/1502130-supergod_04_12.jpg" alt="1502130-supergod_04_12" width="797" height="867" /></p>
<p style="text-align: center;">The rescue of the 16,000 girls is said to be the origin of the fact that Lord Krishna had 16,000 wives. After all this, Lord Krishna returned very early in the morning and was bathed and massaged with scented oils. Waking up before sunrise and taking an early morning bath with oil is still a Diwali tradition in South India.</p>
<h3 style="text-align: center;"><span style="color: #000080;"><b>Day 3 :  &#8220;Amavasya&#8221;, of Ashvin, is known as Laxmi Pujan.</b></span></h3>
<p style="text-align: center;">There is also an story of how King Bali had taken Laxmi as a slave (with all due respect for her, it was just to prove his strength). Vishnu, took birth as the fifth avatar as Vaman, defeated Bali through a very dedicated honored process and liberated Laxmi.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1019" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/5.-Vaman.jpg" alt="5. Vaman" width="254" height="320" /></p>
<p style="text-align: center;">   It is believed that King Bali has taken all the cosmic powers from Goddess Laxmi just to get liberated from the cycle of life and death by the hands of God Almighty Vishnu himself.  The freedom of Goddess Laxmi is celebrated by worshipping Laxmi.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1018" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/Vamana1.jpg" alt="Vamana1" width="425" height="521" /></p>
<p style="text-align: center;">On this day goddess Lakshmi emerged from the ocean of milk called the Ksheer Sagar. She brought with her wealth and prosperity for mankind.</p>
<h3 style="text-align: center;"><span style="color: #000080;"><b>Day 4 : GOVARRDHAN PUJA</b></span></h3>
<p style="text-align: center;">when Lord Krishna asked people to stop praying Indra for any kind of rain, food or water because it was Govardhan mountain which nourishes them. He instead asked people to pray Govardhan mountain and people started doing so. This infuriated Indra (king of Demi-God’s) and he charged upon Govardhan. After confronting Lord Krishna, who is an avatar of Lord Almighty Vishnu himself, all of the proud and arrogance was vanished and he asked for an apology.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1021" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/pbaaaa028_krishna_lifting_mount_goverdhan.jpg" alt="pbaaaa028_krishna_lifting_mount_goverdhan" width="550" height="427" /></p>
<p style="text-align: center;">People use to make a hman formed Govardhan mountain and worship him.</p>
<h3 style="text-align: center;"><span style="color: #000080;"><b>Day 5 : Bhai-dooj</b></span></h3>
<p style="text-align: center;">Many years  ago, in the Vedic era, Yama (Yamraj, the Lord of death) visited his sister Yami  and she ‘tilak’ on his forehead, Lord Yamraj found the whole meeting so blissful that he announced that anyone who receives a tilak from his sister on this day will never be taken away by me.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-1022" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/yamraj_sx1xhfvy.jpg" alt="yamraj_sx1xhfvy" width="360" height="640" /></p>
<p style="text-align: center;">These are the story of five days of diwali. Diwali is not just about crackers and LED lighting. Its a legend and more important than that, its our culture. So enjoy Diwali 2014 by known the reason for its celebration.</p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/the-legend-behind-diwali-celebration">The legend behind Diwali celebration</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
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		<title>The apology from Flipkart regarding &#8220;Big Billion Sale&#8221;, a brave step by Mr. Sanjay &amp; Binny Bansal</title>
		<link>https://freekaamaal.com/blog/the-apology-from-flipkart-regarding-big-billion-sale-a-brave-step-by-mr-sanjay-binny-bansal</link>
		<comments>https://freekaamaal.com/blog/the-apology-from-flipkart-regarding-big-billion-sale-a-brave-step-by-mr-sanjay-binny-bansal#comments</comments>
		<pubDate>Wed, 08 Oct 2014 04:55:34 +0000</pubDate>
		<dc:creator><![CDATA[Shekhar Kumar]]></dc:creator>
				<category><![CDATA[Shopping/E-commerce]]></category>
		<category><![CDATA[festival]]></category>
		<category><![CDATA[flipkart]]></category>
		<category><![CDATA[flipkart.com]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[snapdeal.com]]></category>

		<guid isPermaLink="false">http://freekaamaal.com/blog/?p=1132</guid>
		<description><![CDATA[<p>Flipkart is undoubtably the largest online retailer in India with a revenue of more than $1Billion. On Monday 6th October, it was about to launch a Big Billion Day Sale which was scheduled at early morning 8 a.m. and the online gaint aimed a revenue of a Billion Rupees. It started with a bang but soon after there were a lot of problem. The question was wheather &#8221; Big Billion Day of Flipkart.. An exclusive event or an Hoax ?!!!!? &#8220;. Anyways, as responsible CEO&#8217;s of the company, Mr. Sanjay &#38; Binny Bansal has taken the responsibility and issued an apology to </p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/the-apology-from-flipkart-regarding-big-billion-sale-a-brave-step-by-mr-sanjay-binny-bansal">The apology from Flipkart regarding &#8220;Big Billion Sale&#8221;, a brave step by Mr. Sanjay &#038; Binny Bansal</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>Flipkart is undoubtably the largest online retailer in India with a revenue of more than $1Billion. On Monday 6th October, it was about to launch a Big Billion Day Sale which was scheduled at early morning 8 a.m. and the online gaint aimed a revenue of a Billion Rupees.</p>
<p><img class="size-full wp-image-1146 aligncenter" src="http://blog.freekaamaal.com/wp-content/uploads/2014/10/Screenshot-from-2014-10-06-1521521.png" alt="Screenshot-from-2014-10-06-152152" width="790" height="413" /></p>
<p>It started with a bang but soon after there were a lot of problem. The question was wheather &#8221; <a title="click here to read problems with the Big Billion day sale" href="http://blog.freekaamaal.combig-billion-day-of-flipkart-an-exclusive-event-or-an-hoax/" target="_blank">Big Billion Day of Flipkart.. An exclusive event or an Hoax ?!!!!?</a> &#8220;. Anyways, as responsible CEO&#8217;s of the company, Mr. Sanjay &amp; Binny Bansal has taken the responsibility and issued an apology to their dear customers.</p>
<p>&nbsp;</p>
<blockquote><p><span style="color: #008080;"><span style="font-size: 48px;"><em>&#8220;Hi</em></span><em>,</em></span></p>
<p style="font-weight: normal; font-style: normal; color: #333333;"><span style="color: #008080;"><em>Yesterday was a big day for us and we really wanted it to be a great day for you. However, at the end of the day, we know that your experience was less than pleasant.</em></span></p>
<p style="color: #444444;"><span style="color: #008080;"><em>We did not live up to the promises we made and for that we are really and truly sorry.</em></span></p>
<p style="color: #444444;"><span style="color: #008080;"><em>We saw unprecedented interest in our products and traffic like never before – we also realized that we were not adequately prepared for the sheer scale of the event. We didn’t source enough products and deals in advance to cater to your requirements. To add to this, the load on our server led to intermittent outages, further impacting your shopping experience on our site.</em></span></p>
<p style="color: #444444;"><span style="color: #008080;"><em>This is not acceptable to us.</em></span></p>
<p style="color: #444444;"><span style="color: #003366;"><em><strong>a. Price Changes</strong></em></span><br />
<span style="color: #008080;"><em> As we were preparing various deals and promotional pricing in the lead up to the sale, the pricing of several products got ​changed to their non-discounted rates for a few hours​. We realise that this breaks the trust our customers have put in us. We are truly sorry for this.</em></span></p>
<p style="color: #444444;"><span style="color: #003366;"><em><strong>b. Out-of-stock Issues</strong></em></span><br />
<span style="color: #008080;"><em> We ran out of the stock for many products within a few minutes (and in some cases, seconds) of the sale going live.We promise to plan much better for future promotions and ensure that we minimise the out-of-stock issues.</em></span></p>
<p style="color: #444444;"><span style="color: #003366;"><em><strong>c. Cancellations</strong></em></span><br />
<span style="color: #008080;"><em> We had large number of people buying specific products simultaneously. This led to some instances of an order getting over-​booked for a product that was sold out just a few seconds ago. We will do our level best to ensure that we minimise any cancellations.</em></span></p>
<p style="color: #444444;"><span style="color: #003366;"><em><strong>d. Website Issues</strong></em></span><br />
<span style="color: #008080;"><em>We had deployed nearly 5000 servers and had prepared for 20 times the traffic growth – but the volume of traffic at different times of the day was much higher than this. </em></span></p>
<p style="color: #444444;"><span style="color: #008080;"><em>We failed to live up to this promise yesterday and would like to apologise once again to every single customer for our failure.</em></span></p>
<h4 style="color: #444444;"><span style="color: #003366;"><em>Thank you.<br />
</em></span><em><span style="color: #003366;">Sachin and Binny</span> &#8220;</em></h4>
</blockquote>
<p><span style="color: #000000;">It was a brave and bold step. Making mistakes by miscalculating is normal but accepting them is <span style="color: #222222;">commendable</span>. </span></p>
<p>You may also like reading &#8221; <a href="http://blog.freekaamaal.com600-crores-in-few-hours-flipkart-snapdeal-bagged-nearly-100-million-in-a-single-day/" target="_blank">600 crores in few hours, flipkart &amp; snapdeal bagged nearly $100 million in a single day</a> &#8221;</p>
<p>You may also like reading &#8221; <a href="http://blog.freekaamaal.comthe-race-for-discount-snapdeal-and-flipkart-on-battlefield/" target="_blank">The race for “Discount”, Snapdeal and Flipkart on battlefield</a> &#8221;</p>
<p><span style="color: #ff99cc;">&#8220;Kindly note that this is a breif version of the whole statement, but we have highlighted all important points&#8221;</span></p>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://freekaamaal.com/blog/the-apology-from-flipkart-regarding-big-billion-sale-a-brave-step-by-mr-sanjay-binny-bansal">The apology from Flipkart regarding &#8220;Big Billion Sale&#8221;, a brave step by Mr. Sanjay &#038; Binny Bansal</a> appeared first on <a rel="nofollow" href="https://freekaamaal.com/blog">FreeKaaMaal Blog</a>.</p>
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